Live on the Edge, strives to be the UK’s leading distributor of high quality sports products for all sports enthusiasts from novice to elite.

Our brands help athletes recover from injury or prevent injury whilst, enhancing their performance. Keeping our customers recovering faster, training for longer and improving their safety.

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Discover Our brands


The World’s Most Advanced Mouthguard

Strength. Comfort. Hygiene. Remoldability. Freedom.

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Minimal By Design. Maximum Protection.

Light-weight, low profile shoes for to help you beat your PB.

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Enhancing Athletic Performance

Home exercise equipment to keep you moving.

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All Day Comfort.

Inspired by Nature, designed to Endure.

We make it our mission to create comfortable gear you love to wear. As runners ourselves, we understand how frustrating it can be when you don’t have the right tools for the job. That’s why our products pair natural innovation with expert manufacturing to create products that work for you on and off the trail. ​

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The Deep Pressure Massager

Treat yourself to deep relief from painful, knotted and spasmed muscles – even in the middle of your back.

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Relieving Heel & Arch Pain

Immediate pain relief for Planter Fasciitis, heel and arch pain.

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Create a dramatic, positive impact, by combining innovative gear with first-class instruction for real people ready to make a change.

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